Firms should be more social says Gartner
A new report from Gartner suggests that businesses are missing out on the huge potential that social networks offer. The report is based on a survey completed across 4,000 respondents in 18 countries...
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Online communities at 60% of large firms by 2010
We’ve seen a lot of big brands launching community sites, or adding a social layer to their existing site, over the last 12-18 months. But research out this week suggests that 60% of the US’s largest...
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Do brands need a Big Data Ethicist?
6/52 - Work (Photo credit: whatmattdoes) There is much talk about the looming gap between the opportunities being created by big data and finding workers with the right skills and expertise to fill...
View ArticleThe Internet of Things – overhyped and premature or an area of opportunity?
The Internet of Things (or IoT) is the talk of the tech community and brands, from Silicon Valley to Silicon Roundabout. Put simply, it’s about devices connecting and communicating relentlessly with...
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